In the heart of Napa Valley—where rolling vineyards meet the rhythm of entrepreneurial energy—Celeste White has built a life and career defined by vision, compassion, and impact. A dynamic entrepreneur, philanthropist, and community leader, Celeste seamlessly bridges the worlds of business innovation, wellness, and civic engagement, leaving a lasting imprint on every endeavor she undertakes.
Leading Through Purpose: The Vision of Lux Forum
As President and Chair of Lux Forum, the thought-leadership organization she founded, Celeste has cultivated a space where gratitude and purpose take center stage. Lux Forum hosts transformative gatherings that blend intellectual exchange with personal reflection—events designed to inspire both action and awareness.
Under her guidance, Lux Forum has evolved into a hub for collaboration among entrepreneurs, executives, educators, and civic leaders. The dialogues that take place within its walls often spark ideas that transcend industries, uniting participants through shared values of service, innovation, and community transformation. For Celeste, leadership is not about competition, but about conversation—the kind that leads to empathy, understanding, and collective progress.
Each Lux Forum event embodies her belief that meaningful change begins when people connect beyond professional titles. She often describes the Forum as “a place where vision meets virtue,” a reflection of her conviction that gratitude and service are the cornerstones of impactful leadership.
Rooted in the Land: Horse Rock Olive Oil
Celeste’s entrepreneurial spirit is grounded—quite literally—in the soil of her family’s ranch near St. Helena. As CEO of Horse Rock Olive Oil, she has transformed a family tradition into a thriving brand known for its authenticity and quality. Every bottle of the estate-grown olive oil tells a story of sustainability, craftsmanship, and love for the land.
Through Horse Rock, Celeste honors Napa Valley’s agricultural heritage while embracing forward-thinking practices that preserve the environment for future generations. The company’s approach reflects her belief that business success should always coexist with stewardship. “The land gives so much,” she often says, “and it’s our responsibility to nurture it in return.”
What sets Horse Rock apart is its alignment with wellness and lifestyle. The brand is not merely a product line—it is an extension of Celeste’s philosophy that health, gratitude, and sustainability are inseparable. From cultivating the groves to bottling the oil, every stage reflects a blend of science, tradition, and mindfulness.
Compassion Meets Innovation: Healthcare Ventures
Celeste’s influence extends beyond agriculture and into healthcare, where her ventures demonstrate how compassion and innovation can work hand in hand. As co-founder of Stitches Medical and WearTootles.com, she has championed solutions that make medical care more humane and accessible.
These ventures exemplify her belief that entrepreneurship is most meaningful when it improves lives. Stitches Medical focuses on comfort and dignity for patients, while WearTootles.com merges wearable technology with health support, reflecting Celeste’s forward-thinking approach to wellness. Her ability to translate empathy into innovation has earned her respect across both business and healthcare circles.
For Celeste, the driving question behind every new idea is simple yet profound: Does it serve others? This guiding principle anchors her ventures and defines her leadership style—compassionate, strategic, and impact-oriented.
Investing in People: Service and Mentorship
Beyond her entrepreneurial success, Celeste’s commitment to service is woven through every part of her life. A graduate and trustee of Westmont College, she has dedicated decades to advancing education, faith-based programs, and community development throughout Northern California.
Her mentorship extends to young equestrians through the U.S. Pony Club, where she teaches not only horsemanship but also leadership and character. “Riding teaches resilience, balance, and humility,” she notes. “Those lessons apply everywhere—from the saddle to the boardroom.”
Celeste’s philanthropic work includes steadfast support for organizations such as The Salvation Army, Hospice, and Ag 4 Youth, each reflecting her heart for service and compassion. Her contributions go far beyond financial giving—she invests time, insight, and encouragement, helping others grow into confident leaders and contributors.
In recognition of her outstanding service, Celeste and her husband, Dr. Robert White, received The Salvation Army’s Nehemiah Award, honoring their leadership and dedication to community betterment. Together, they embody a shared vision of faith-driven generosity and lifelong commitment to others.
Faith, Family, and the Napa Valley Way of Life
Despite her many responsibilities, Celeste remains deeply connected to her roots. Life on her family ranch in St. Helena is not only a retreat from her busy schedule—it is the heartbeat of her inspiration. There, among olive trees, vineyards, and horses, she finds the balance between innovation and stillness that fuels her creativity and focus.
Her love for equestrian life continues to influence her approach to leadership. The patience, discipline, and trust required in horsemanship mirror the values she brings to her professional world. Whether managing teams, mentoring young leaders, or hosting Lux Forum events, Celeste approaches every endeavor with grace, attentiveness, and unwavering authenticity.
Faith remains the constant thread through all her pursuits. It is both her compass and her source of strength, shaping how she leads, serves, and envisions the future. For Celeste, success is measured not in titles or transactions but in transformation—in the positive change sparked by each act of generosity and courage.
A Legacy of Purpose
As Napa Valley continues to evolve—embracing innovation while preserving its timeless traditions—Celeste White stands as a powerful example of what it means to lead with both heart and vision. Her life’s work illustrates that business and philanthropy are not separate paths but intertwined journeys toward the same goal: building communities where people and purpose thrive together.
Through Lux Forum, Horse Rock Olive Oil, her healthcare ventures, and her tireless community service, Celeste White has created a blueprint for modern leadership—one grounded in gratitude, courage, and authenticity. Her journey reminds us that true success is not defined by what we accumulate, but by what we contribute.
In every sense, Celeste White’s story is a celebration of purpose in action. It is a testament to the enduring power of compassion and to the profound impact one individual can have when vision is guided by faith and service.
